SILVER SPRING, Maryland, April 2 [Category: BizMedia] -- Discovery Education, a division of Discovery Communications, issued the following news release: * * * "Honda Safety Driven" Education Initiative Reaches One Million Students as Part of Effort to Reduce Traffic Fatalities Among Young Drivers * * Honda seeks to increase safety awareness to positively influence young driver behavior * Honda Safety Driven aims to address the nearly one-third of annual traffic fatalities in the U.S. inv more PR

LANSING, Michigan, April 2 -- Michigan Attorney General Dana Nessel issued the following news release: * * * AG Nessel Leads Bipartisan Coalition Defending Use of Geofence Warrants by Law Enforcement * LANSING - Michigan Attorney General Dana Nessel joined the State of Iowa in leading a bipartisan multistate coalition of 32 attorneys general in filing an amicus brief (PDF) with the U.S. Supreme Court in Chatrie v. United States. The coalition is urging the Court to uphold the constitutionali more PR

ATLANTA, Georgia, April 3 -- Alston and Bird, a law firm, issued the following news release: * * * Alston & Bird Named a "Best Workplace" for 27 Consecutive Years Alston & Bird has been honored among the top 50 of America's "100 Best Companies to Work For," the only law firm that has earned this national recognition for 27 consecutive years. Conducted in partnership with Great Place to Work, the survey canvassed Alston & Bird employees across multiple areas that are key to a winning culture, more PR

WASHINGTON, April 3 -- The American Action Forum issued the following commentary on April 2, 2026, by Energy and Environmental Policy Director Shuting Pomerleau: * * * New NRC Nuclear Reactor Licensing Rule: Overview and Implications Executive Summary * The Nuclear Regulatory Commission (NRC) has finalized a new commercial reactor licensing framework, marking the agency's first comprehensive regulatory overhaul since 1989. * Designed to address the inefficiencies of the previous process--wh more PR

COLUMBIA, South Carolina, April 2 -- South Carolina Attorney General Alan Wilson issued the following news: * * * Attorney General Alan Wilson protects taxpayers from funding inmate sex-change surgeries * (COLUMBIA, S.C.) - Attorney General Alan Wilson joined 23 other states in a friend-of-the-court brief that supports a state's right to regulate medicine for the protection of public health and safety, particularly in correctional institutions. A prisoner in Alaska is demanding to receive  more PR

BALTIMORE, Maryland, April 2 -- The U.S. Department of Health and Human Services' Centers for Medicare and Medicaid Services issued the following news release: * * * CMS Proposes New Transparency Measures to Strengthen Oversight of Hospice Providers * As part of its continuing efforts to combat fraud and strengthen program integrity, the Centers for Medicare & Medicaid Services (CMS) is looking to shine a light on potentially concerning hospice billing and beneficiary care delivery. In the F more PR

ATLANTA, Georgia, April 2 [Category: BizFood/Beverage] -- Coca-Cola issued the following news release: * * * Coca-Cola Unites Iconic Foodservice Partners Together for the First Time in "And a Coke" Campaign * No two restaurant orders are the same, yet they almost always end the same way: "...and a Coke." For the first time ever, Coca-Cola is bringing together several of its foodservice partners to celebrate that iconic phrase - one that has been echoed at counters and in drive-thrus across A more PR

NEW YORK, April 2 -- Common Cause - New York issued the following news release on March 31, 2026: * * * Advocates and Voters File to Protect Washington Voters' Privacy Lawsuit challenges DOJ's demand for voter roll data * Common Cause, Washington Conservation Action Education Fund, and a Washington voter have filed a motion to intervene in United States v. Hobbs. The organizations and voters seek to prevent the Department of Justice from obtaining Washingtonians' sensitive personal data. Th more PR

GENEVA, Switzerland, April 3 -- The United Nations International Labour Organization posted the following news: * * * Decent work for domestic workers takes centre stage at regional exchange in Yerevan Representatives from Armenia and Georgia met in Yerevan to share experiences and identify policy pathways to strengthen rights, representation and protection for domestic workers. * Representatives of the International Labour Organization (ILO) joined regional and international partners in a  more PR

WASHINGTON, April 2 (TNSLrpt) -- The Congressional Research Service issued the following In Focus white paper (No. IF10519) on April 1, 2026, by defense policy analyst Anya L. Fink. Here are excerpts: * * * Defense Primer: Strategic Nuclear Forces The Department of Defense (DOD) - which is "using a secondary Department of War designation" under Executive Order 14347 dated September 5, 2025 - is in the process of modernizing U.S. strategic nuclear forces. This modernization effort includes nu more PR

WASHINGTON, April 2 -- Delta Air Lines, Inc., Atlanta, Georgia, has submitted a public comment letter to the U.S. Department of Transportation regarding the Federal Aviation Administration's proposed rule under Docket No. FAA-2026-1336, Project Identifier MCAI-2025-00254-T, concerning an airworthiness directive (AD) for the A220 aircraft engine bleed duct leak issue. The letter addresses the proposed rule's handling of engine electronic engine control (EEC) software upgrades as mandated by Trans more ST

ATLANTA, Georgia, April 2 [Category: BizTravel] -- Delta Air Lines posted the following news: * * * Delta Sync welcomes The New York Times onboard: World-class journalism, games and more to discover * Delta is partnering with The New York Times to bring one of the world's most trusted brands on board, enriching the travel experience with journalism, games, audio and more. And it doesn't stop when the plane lands: Eligible SkyMiles Members get 24 hours of complimentary access to all of The Ti more PR

ATLANTA, Georgia, April 2 -- Emory University posted the following news release: * * * Emory Healthcare collaborates with NIH to perform world's first minimally invasive coronary artery bypass surgery * ATLANTA - A collaboration between Emory Healthcare, Emory School of Medicine and the National Institutes of Health (NIH) has led clinicians to perform the world's first minimally invasive coronary artery bypass technique without open-heart surgery. The collective medical team included Emory more PR

ATLANTA, Georgia, April 2 -- Emory University posted the following news release: * * * Emory study finds brain stimulation improves PTSD symptoms by calming fear center * A study from the Emory University School of Medicine finds transcranial magnetic stimulation (TMS), a targeted form of non-invasive brain stimulation, can calm the brain's fear center and significantly improve symptoms of post-traumatic stress disorder (PTSD), with benefits lasting months after treatment. The findings were  more PR

KENNESAW, Georgia, April 2 -- Kennesaw State University posted the following news release: * * * First-year students leverage AI technology to prevent falls for virtual reality users * KENNESAW, Ga. | Apr 2, 2026 As virtual reality technology continues to grow, two Kennesaw State University first-year students are working to make it safer. At the center of their work is an artificial intelligence system that can predict and prevent dangerous falls. Through the Office of Research's First- more PR

ATLANTA, Georgia, April 2 -- Fisher Phillips, a law firm, issued the following commentary on April 1, 2026, by associate Lillian Hall and partner Frank F. Martinez: * * * Predictive Scheduling Laws Are a Growing Challenge for Retailers: Answers to Your Top 5 Questions Adaptability and flexibility are critical to success in the retail industry. But for retailers and other business owners operating in multiple locations, that flexibility is increasingly affected by the growing number of predict more PR

ATLANTA, Georgia, April 2 -- Fisher Phillips, a law firm, issued the following commentary on April 1, 2026, by associate Molly Mullen and partners Emily N. Litzinger and Megan L. Janes: * * * Florida's "Operations Charge" Law Takes Effect July 1 and It's Not Just a Menu Update: What Hospitality Employers Need to Know Florida hospitality businesses face a new compliance challenge this summer, and this one is all about transparency. Effective July 1, the state's new "operations charge" law sign more PR

AUGUSTA, Georgia, April 2 -- Augusta University posted the following news release: * * * Forest Hills Golf Club gets new university branding * Patrons who frequent Forest Hills Golf Club will notice it has a new spring to its step. A collaboration that included President Russell T. Keen and Augusta University's Communications and Marketing department, Forest Hills has added AU branding around the course, reminding the community and collegiate programs whose house they're entering. "Fores more PR

ATLANTA, Georgia, April 3 -- Georgia Attorney General Chris Carr issued the following news release on April 2, 2026: * * * Carr Launches "Eyes on the Road" Campaign to Locate Georgia's Missing Children Georgia Attorney General Chris Carr has launched the "Eyes on the Road" Campaign, a public safety initiative to locate and recover missing children throughout the state. This effort is led by Carr's Human Trafficking Prosecution Unit and seeks to further engage the private sector in the fight t more PR

ATLANTA, Georgia, April 3 -- The Georgia Department of Labor issued the following news on April 2, 2026: * * * Georgia Hits Record Highs in Labor Force and Employment as Job Growth Continues The Georgia Department of Labor (GDOL) announced today that Georgia's unemployment rate for January 2026 was 3.5%, holding steady from a revised 3.5% in December. January's unemployment rate was 0.8 percentage point lower than the national unemployment rate. Georgia's rate was 3.4% one year ago. "Georgia more PR

ATLANTA, Georgia, April 3 -- The Georgia Public Policy Foundation posted the following commentary on April 2, 2026, by President and CEO Kyle Wingfield: * * * Georgia won't lower cost of housing until state tackles the 'regulatory tax' If you've spent any time scrolling through social media or watching the evening news lately, you've likely heard a familiar villain blamed for the skyrocketing cost of housing in Georgia: the "institutional investor." The narrative is simple and, for many, em more PR

SARATOGA SPRINGS, New York, April 3 -- Skidmore College issued the following news: * * * A Google software engineer on charting his own course at Skidmore By Jodi Frank When Theko Lekena '16 arrived at Skidmore College, he knew he wanted to be a software engineer. What he didn't yet know was how many directions that ambition could take him -- or how much he would come to value defining success on his own terms. Today, Lekena is a software engineer at Google in New York City. Lekena return more PR

WASHINGTON, April 2 -- The U.S. Department of War issued the following news: * * * Hegseth Authorizes Off-Duty Service Members to Carry Private Firearms on Installations * Secretary of War Pete Hegseth signed a memorandum directing military installation commanders to allow War Department personnel -namely, uniformed service members -to request to carry privately owned firearms while in their nonofficial duty capacity on DOW property within the United States. "Before today, it was virtually more PR

WASHINGTON, April 2 -- Hyundai Motor Group (HMG), which includes Hyundai Motor Company, Kia Corporation, and Hyundai Mobis Co., Ltd., has submitted a public comment letter to the Internal Revenue Service (IRS) and the U.S. Department of the Treasury addressing Notice 2026-15. This notice provides interim guidance on the material assistance provisions under Section 7701(a)(52) of the Internal Revenue Code, enacted by the One Big Beautiful Bill Act (OBBBA) on July 4, 2025. HMG's letter highlights  more ST

WASHINGTON, April 2 [Category: Political] -- Reproductive Freedom for All (formerly the NARAL Pro-Choice America) posted the following news release: * * * ICYMI: Georgia Mom and Genetics Researcher Pens Letter to the Editor on How the State's Abortion Ban Nearly Killed Her * Today, Avery Davis Bell, a genetics researcher, mother, and Reproductive Freedom for All member based in Decatur, published a letter to the editor in the Atlanta Journal-Constitution sharing her story of how Georgia's si more PR

ATLANTA, Georgia, April 2 -- Emory University Rollins School of Public Health posted the following news release: * * * In a Fragmented Field, New Collaboration Is Changing How We Study Substance Use * A Zoom screen separated Heather Bradley, PhD, from her colleagues as she sat at home, worried. She had lost count of the number of days she had been in her house. The world was thick in the chaos and fear that marked the beginning of the COVID-19 pandemic. Outside of the concern she felt for  more PR

WASHINGTON, April 2 (TNSFR) -- The International Trade Commission has launched an investigation into the importation and sale of various video-capable electronic devices. The action follows a complaint filed on Feb. 26, 2026, and a supplemental letter provided on March 13, 2026, by InterDigital Inc. and InterDigital VC Holdings Inc., both of Wilmington, Delaware, alongside InterDigital Madison Patent Holdings SAS, Paris, France. The complainants allege that several companies are infringing on s more PR

WASHINGTON, April 3 -- The Jamestown Foundation posted the following commentary on April 2, 2026, by sinologist and policy analyst Vusal Guliyev in its Eurasia Daily Monitor: * * * Azerbaijan and South Korea Sign Energy MoU Executive Summary: * The State Oil Company of the Azerbaijan Republic (SOCAR) and South Korean engineering firm Samsung E&A signed a Memorandum of Understanding on February 25 to improve the efficiency of energy assets, localize production, develop a regional industrial  more PR

WASHINGTON, April 2 -- The League of Credit Unions & Affiliates, which represents 381 credit unions across Alabama, Florida, Georgia, and Virginia, has submitted a public comment letter to the National Credit Union Administration (NCUA) regarding the agency's proposal to relax public unit and nonmember share planning requirements. The League serves 33.3 million members with combined assets exceeding $465 billion and advocates for credit unions and their mission of "people helping people." In th more ST

WASHINGTON, April 2 -- Legacy of Hope, one of 55 organ procurement organizations (OPOs) serving parts of Alabama and Georgia, has provided a public comment letter to the Centers for Medicare & Medicaid Services (CMS) regarding proposed revisions to the Conditions for Coverage for OPOs. The letter addresses multiple aspects of the proposed regulations and offers recommendations intended to improve clarity, operational efficiency, and patient outcomes within the organ donation system. Legacy of H more ST

WASHINGTON, April 2 -- LifeLink Foundation, Inc., representing LifeLink of Florida, LifeLink of Georgia, and LifeLink of Puerto Rico, submitted a public comment letter to the Centers for Medicare and Medicaid Services (CMS) addressing the agency's proposed rule CMS-3409-P related to revisions in conditions for coverage of Organ Procurement Organizations (OPOs). The organization, a nonprofit dedicated to organ and tissue donation across diverse regions, provided comprehensive feedback urging clar more ST

SAN FRANCISCO, California, April 2 -- Littler, a law firm, issued the following commentary on April 1, 2026, by research attorneys Joe St. James and Hannah T. Stilley: * * * No Joke: Recent Employment Laws and Legislative Proposals Legal obligations for employers typically concern topics like paid sick leave, antidiscrimination protection, and pay equity, but each year legislation also addresses niche or emerging areas or peculiar state-specific issues. The following are bills introduced or e more PR

CLEVELAND, Ohio, April 3 -- McDonald Hopkins, a law firm, issued the following news: * * * The next water war: AI data centers and Michigan's most precious resource Somewhere in the Lower Peninsula of Michigan, a technology company is quietly planning a facility that will consume more water each day than a small city. It will not be a steel mill, a paper plant, or a municipal water authority. It will be a data center -- a climate-controlled cathedral of servers built to power artificial intel more PR

REDSTONE ARSENAL, Alabama, April 3 -- The U.S. Army Contracting Command issued the following news on April 2, 2026: * * * MICC contracting professionals support Fort Stewart mobilization exercise By Tish Williamson FORT STEWART, Ga-- The 904th Contracting Battalion participated in a Mobilization Force Generation Installation (MFGI) tabletop exercise March 24-25 at Fort Stewart, bringing together Army and National Guard partners to strengthen deployment readiness and contracting integration.  more PR

ATLANTA, Georgia, April 2 -- Mercer University posted the following news: * * * Music producer's album pays homage to Mercer heritage, American heroes * Mercer University holds a special place in the heart of award-winning music producer Steve Ivey, a 1984 School of Music alumnus. It's where he met his wife and built the foundation to start his recording career. In more recent years, he discovered his family roots are also connected to the University, inspiring an album that's themed around  more PR

WASHINGTON, April 2 -- The League of Credit Unions & Affiliates, representing 381 credit unions in Alabama, Florida, Georgia, and Virginia, submitted a public comment letter to the National Credit Union Administration (NCUA) in response to the agency's proposal to revise 12 C.F.R. Sec. 741.2 concerning maximum borrowing authority. The League highlighted its support for eliminating duplicative regulatory requirements related to maximum borrowing limits for federally insured credit unions, which i more ST

WASHINGTON, April 2 [Category: Health Care] -- Ascension, a faith-based healthcare organization, posted the following news release: * * * New Chief Medical Officer to lead Ascension Sacred Heart Emerald Coast * Ascension Sacred Heart Emerald Coast welcomes Claudia Emami, MD, MBA, MPH, FACS, as new chief medical officer, effective March 30. Dr. Emami brings more than 20 years of clinical and physician leadership from both academic and community health systems to Emerald Coast, with deep exp more PR

ATLANTA, Georgia, April 2 [Category: BizTravel] -- Delta Air Lines posted the following news: * * * New sips and snacks: Delta's spring onboard menu refresh takes off * This spring, Delta is refreshing its onboard experience with a lineup of new snacks and sips designed to bring more flavor, choice and inclusivity to the skies. Headlining the update: new gluten-free options for customers. Howdy, Tito's Delta deepens its roots in Texas by adding Tito's (r) Handmade Vodka to its beverage  more PR

ATLANTA, Georgia, April 3 -- Noble Investment Group, a real estate investment manager specializing in the travel and hospitality sector, issued the following Q&A on April 2, 2026, involving Lisa Smith, senior vice president of asset management: * * * Noble's Lisa Smith Named Among Hotel Management's 2026 Influential Women in Hospitality Noble's Lisa Smith has been named among Hotel Management Magazine's 2026 Influential Women in Hospitality. This recognition honors her leadership and expertis more PR

OKLAHOMA CITY, Oklahoma, April 3 -- Oklahoma Attorney General Gentner Drummond issued the following news release on April 2, 2026: * * * Drummond urges Congress to protect communities from illicit xylazine Attorney General Gentner Drummond is urging Congress to pass the Combating Illicit Xylazine Act to protect Oklahomans and reduce overdose deaths. The act would classify xylazine, a dangerous animal tranquilizer often mixed with fentanyl and other opioids, as a controlled substance. In a l more PR

WASHINGTON, April 3 -- Sen. Maggie Hassan, D-New Hampshire, ranking member of the Joint Economic Committee, issued the following news release on April 2, 2026: * * * One Month Into Iran War, Americans Have Paid $8.4 Billion More for Gas, Now Costs $145 to Fill Pickup Truck New Data Also Includes State-by-State Breakdown of Increased Spending on Gas Since Trump's War Began * One month since President Trump unilaterally started his war against Iran, a new Joint Economic Committee - Minority  more PR

WASHINGTON, April 2 -- The Organ Donation Advocacy Group submitted a public comment letter to the U.S. Department of Health and Human Services Centers for Medicare & Medicaid Services opposing aspects of proposed revisions to organ procurement organization conditions for coverage, warning the changes could disrupt operations and reduce transplant effectiveness. ODAG emphasized the necessity of affording appeal rights to Tier 2 OPOs that lose their Donor Service Areas (DSAs) after competition. T more ST

WASHINGTON, April 2 -- Rep. Andrew Clyde, R-Georgia, issued the following news release: * * * Rep. Clyde Announces 2026 Congressional Art Competition Winners * GAINESVILLE, GA - This week, Congressman Andrew Clyde (GA-09) announced and celebrated the winners of the 2026 Congressional Art Competition for Georgia's Ninth District during a reception at his Gainesville District Office. The winners include: * First Place: Renee Song's "Hand in Hand, Into Tomorrow" | North Gwinnett High Schoo more PR

MINNEAPOLIS, Minnesota, April 2 [Category: BizLaw/Legal] -- Taft, a law firm, issued the following news: * * * Sandifer Selected for Inclusion in Georgia Super Lawyers Rising Stars 2026 * Taft is pleased to announce that Marcus Sandifer has been selected for inclusion in the 2026 Georgia Super Lawyers Rising Stars list. Sandifer is of counsel in Taft's Atlanta office. He advises clients in the food and beverage, marketing, hospitality, sports, media, and entertainment industries, with a fo more PR

WASHINGTON, April 2 -- Sen. Jon Ossoff, D-Georgia, issued the following news release: * * * Sen. Ossoff Delivering Resources to Strengthen Public Safety in Riverdale * Riverdale, Ga. -U.S. Senator Jon Ossoff is delivering resources to strengthen public safety in Riverdale. Sen. Ossoff brought Republicans and Democrats together to help the Riverdale Police Department purchase new vehicles and equipment to replace their aging fleet. According to the City of Riverdale, their current fleet o more PR

WASHINGTON, April 2 -- Sen. Jon Ossoff, D-Georgia, issued the following news release: * * * Sen. Ossoff Strengthening Education Job Training in South Georgia * Tifton, Ga. -U.S. Senator Jon Ossoff is expanding job training opportunities in South Georgia. Sen. Ossoff brought Republicans and Democrats together to help train more elementary school teachers for rural Georgia school districts. With the funding, Abraham Baldwin Agricultural College plans to equip classrooms with new equipment  more PR

WASHINGTON, April 2 -- Sen. Jon Ossoff, D-Georgia, issued the following news release: * * * Sen. Ossoff, Rep. Kiggans Uncover Foster Children Locked Up Due to Lack of Foster Care Placements * Washington, D.C. -U.S. Senator Jon Ossoff's bipartisan investigation has found children are being locked up due to a lack of foster care placements. Today, Sen. Ossoff and Congresswoman Jen Kiggans (R-VA-02) released the second report from their bipartisan investigation into the incarceration of child more PR

CARROLLTON, Georgia, April 2 -- The University of West Georgia posted the following news: * * * Tag, You're It: UWG Relaunches Specialty License Plate Program, Supporting Scholarships * The University of West Georgia has relaunched its official specialty license plate program, introducing a bold new design that fuels scholarship support and celebrates the momentum of the Pack. Available to drivers across Georgia, the new UWG plate offers supporters a bold way to show their Pack pride on th more PR

WASHINGTON, April 2 -- The Technology Association of Georgia (TAG), representing over 1,200 technology and tech-enabled organizations statewide, submitted a public comment letter to the National Highway Traffic Safety Administration (NHTSA) supporting Zoox's petition for an exemption to allow the commercial deployment of automated vehicles. TAG emphasized the importance of enabling autonomous vehicle technologies under a federal safety oversight framework. In the letter addressed to NHTSA Admin more ST

WASHINGTON, April 2 -- The League of Credit Unions & Affiliates, representing 381 credit unions across Alabama, Florida, Georgia, and Virginia with over 33 million members and combined assets exceeding $465 billion, submitted a public comment letter to the National Credit Union Administration regarding the agency's proposed rule on dependent care and board member expense reimbursement. The League expressed strong support for the proposal that would allow federal credit unions to reimburse depen more ST

WASHINGTON, April 3 -- The Joint Economic Committee released the following testimony by U.S.-China Economic and Security Review Commissioner Reva Price from a March 25, 2026, hearing entitled "The Rising Global Scam Economy: Modernizing Federal Approaches to Protect Americans from Foreign Fraudsters": * * * (Continued from Part 1 of 3) * Scam centers run by Chinese criminal organizations threaten the wellbeing of Americans and the security of the United States. The U.S. government should trea more PR

GENEVA, Switzerland, April 2 -- The United Nations Economic Commission for Europe issued the following news release: * * * Uneven progress towards the Sustainable Development Goals observed in the UNECE region with new insights from programme countries Efforts to reach the Sustainable Development Goals (SDGs) by 2030 are facing headwinds from heightened global conflicts, growing pressure on the rules-based order and economic upheaval marked by innovation and redefinition in global trade norms more PR

HEIDELBERG, Germany, April 2 -- Heidelberg University issued the following news release: * * * Universitat Heidelberg: New Research Unit in Physics DFG funds group with approximately 5.3 million euros - Heidelberg participating in neurosciences group * Heidelberg University has been successful in the latest approval round of the German Research Foundation (DFG) with its funding application for a new DFG Research Unit in physics. Researchers in the group are developing a novel, highly sensit more PR

VALDOSTA, Georgia, April 2 -- Valdosta State University issued the following news: * * * VSU Students Gain Access to Technology Through Private, Public Partnership Jessica Pope, Communications and Media Relations Coordinator and Logan Cole, Communication & Event Project Manager, VSU Foundation Valdosta State University students now have greater access to the technology they need to succeed thanks to a recent gift of 50 laptop computers, made possible through a partnership between AT&T and th more PR

LEXINGTON, Virginia, April 2 -- Virginia Military Institute issued the following news: * * * Vijayan Studies Military Logistics Jai Vijayan '26, an economics and business major at Virginia Military Institute, researched military logistics during World War II for his honors project, "Move and Maintain: American Last-Mile Logistics in the Solomon Islands Campaign, 1942-1944." Vijayan, who will commission into the U.S. Army as a logistics officer after he graduates in May, explained the definit more PR

PHOENIX, Arizona, April 2 [Category: ThinkTank] -- The Goldwater Institute posted the following news: * * * West Virginia Enacts Right to Try for Individualized Treatments * In a life-affirming victory for rare disease patients, West Virginia became the seventeenth state to enact the Goldwater Institute's Right to Try for Individualized Treatments-a groundbreaking, nonpartisan new law that empowers patients to seek cutting-edge personalized treatments designed just for them. Championed by De more PR