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State Tipoffs Involving New York Newsletter for 2025-05-30 ( 44 items ) |
'Expectations matter': Cornell expert on today's economic turmoil (10)
ITHACA, New York, May 30 -- Cornell University posted the following news on May 29, 2025:
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'Expectations matter': Cornell expert on today's economic turmoil
In a year marked by a U.S.-sparked tariff roller coaster, trade war murmurings and market fluctuations, much of the world is joining economist Ryan Chahrour in thinking about questions that have been on his mind for years: How do people's beliefs drive economic events? And what makes the U.S. dollar special - and dominant - in world more PR
'Stealthy' lipid nanoparticles give mRNA vaccines a makeover (10)
ITHACA, New York, May 30 -- Cornell University posted the following news:
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'Stealthy' lipid nanoparticles give mRNA vaccines a makeover
A new material developed at Cornell could significantly improve the delivery and effectiveness of mRNA vaccines - used to fight COVID-19 - by replacing a commonly used ingredient that may trigger unwanted immune responses in some people.
Thanks to their ability to train cells to produce virus-killing proteins, mRNA vaccines have gained popularity over more PR
Amazon Prime Video, Disney+ and Netflix are now home to 92% of sports programs on top SVOD services (10)
NEW YORK, May 29 [Category: BizData] -- Nielsen Co., an information, data and measurement company, posted the following news:
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Amazon Prime Video, Disney+ and Netflix are now home to 92% of sports programs on top SVOD services
Leading streamers expanded TV, movie and sports titles by 5% in Q2; Netflix led with 18.2% growth overall
NEW YORK - May 29, 2025 - Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on Amazon P more PR
Assurant Partners With Ciocca Automotive to Provide Vehicle Protection Products, Dealership Development Support, and In-Dealership Training (10)
NEW YORK, May 30 -- Assurant, a risk management solutions provider, issued the following news release:
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Assurant Partners with Ciocca Automotive to Provide Vehicle Protection Products, Dealership Development Support, and In-Dealership Training
ATLANTA - May 29, 2025 - Assurant, Inc. (NYSE: AIZ), a premier global protection company that safeguards and services connected devices, homes, and automobiles in partnership with the world's leading brands, today announced a partnership with Ciocc more PR
Assurant Reports Mobile Trade-In Programs Returned $1.24 Billion to Consumers in Q1 2025, Reflecting a 40 Percent Increase Year-Over-Year (10)
NEW YORK, May 29 (TNSrep) -- Assurant, a risk management solutions provider, issued the following news release:
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Assurant Reports Mobile Trade-In Programs Returned $1.24 Billion to Consumers in Q1 2025, Reflecting a 40 Percent Increase Year-Over-Year
Turned-In Devices Trend Toward Newer Models, Even as Average Device Age Rises
ATLANTA, May 28, 2025 - Assurant, Inc. (NYSE: AIZ), a premier global protection company that safeguards and services connected devices, homes, and automobiles in more PR
Bard College: Leading Economists and Policymakers to Discuss Money, Finance, and Economic Strategies in Fractured Times at the Levy Economics Institute's 32nd Annual Conference, June 16 (10)
ANNANDALE-ON-HUDSON, New York, May 30 -- Bard College issued the following news release:
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Leading Economists and Policymakers to Discuss Money, Finance, and Economic Strategies in Fractured Times at the Levy Economics Institute's 32nd Annual Conference, June 16
Keynote Speaker Is US House Representative Ro Khanna (CA-17)
ANNANDALE-ON-HUDSON, N.Y.--On Monday, June 16, the Levy Economics Institute of Bard College will host "Money, Finance, and Economic Strategies in Fractured Times," its more PR
Binghamton University: From Industry to University - This Professor Inspires Students and Advances Drug Research (10)
BINGHAMTON, New York, May 29 -- Binghamton University issued the following news:
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From Industry to University: This professor inspires students and advances drug research
Associate Professor Nathan Tumey hopes his students discover that science involves hard work but is also a lot of fun
By Emma Young
Students often find that certain college professors leave a lasting impact, not only through their teaching but also by encouraging students' growth and success.
Nathan Tumey, a medicina more PR
Bloomberg Expands Market-On-Close List Trading to Include US Treasuries (10)
NEW YORK, May 29 -- Bloomberg issued the following news release on May 28, 2025:
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Bloomberg Expands Market-On-Close List Trading to Include US Treasuries
Expanded list trading tool from Bloomberg Electronic Trading optimizes US Treasury trading workflow
New York, NY - Bloomberg today announced the expansion of its Market-On-Close list trading offering to include US Treasuries (UST). This follows the launch of Market-On-Close for European Government Bonds. BMO Capital Markets and Schwab more PR
Broadridge and Novisto Address Rising Demand for Sustainability Data Management and Reporting Platforms (10)
LAKE SUCCESS, New York, May 29 -- Broadridge Financial Solutions, a provider of investor communications and technology-driven solutions to banks, broker-dealers, asset managers and corporate issuers, issued the following news release:
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Broadridge and Novisto Address Rising Demand for Sustainability Data Management and Reporting Platforms
Pioneering software helps companies manage risks and opportunities through effective and efficient sustainability data capture, analysis and reporting
more PR
Citi Head of Banking and Executive Vice Chair Vis Raghavan to Present at the Morgan Stanley U.S. Financials Conference (10)
NEW YORK, May 29 -- Citi, a banking partner for institutions with cross-border needs and wealth management and a personal bank, issued the following news release on May 28, 2025:
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Citi Head of Banking and Executive Vice Chair Vis Raghavan to Present at the Morgan Stanley U.S. Financials Conference
NEW YORK -- Vis Raghavan, Head of Banking and Executive Vice Chair of Citi, will present at the Morgan Stanley U.S. Financials Conference on Tuesday, June 10, 2025. The presentation is expected more PR
Columbia University Libraries Acquires the Archival Collection of MINUTIAE Mobile App (10)
NEW YORK, May 29 -- Columbia University issued the following news:
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Columbia University Libraries Acquires the Archival Collection of MINUTIAE Mobile App
Columbia University Libraries today announced the acquisition of the archival collection of a mobile application, MINUTIAE. The collection, among the first of the archives of a mobile application, documents the content, development, and experience of the "anti-social media app" that gained international attention for its unique approach more PR
Cutting-edge veterinary equipment elevates Cornell's patient care (10)
ITHACA, New York, May 30 -- Cornell University posted the following news:
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Cutting-edge veterinary equipment elevates Cornell's patient care
It sounds like futuristic equipment only seen in science fiction -- medical machines capable of targeted radiation that avoids healthy tissues, scanners that count the energy in photons to create three-dimensional images.
Such machines are now a reality at the Cornell University Hospital for Animals, which has adopted the Varian Edge linear accele more PR
Discovery Channel June Programming Highlights (10)
NEW YORK, May 29 [Category: BizMedia] -- Warner Bros. Discovery, a media and entertainment company, posted the following news release:
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Discovery Channel June Programming Highlights
Week of June 15, 2025
Wednesday, June 18
* "Expedition Unknown" New Season Debuts on Discovery Channel - 9pm ET/PT
* Globetrotting explorer Josh Gates embarks on his boldest and most daring adventures yet. Gates' intrepid curiosity and passion for epic exploration lead him on a truth-seeking quest sp more PR
Documentary Following Global Icon LISA in Production From Sony Music Vision (10)
NEW YORK, May 30 -- Sony Music Entertainment issued the following news release:
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Documentary Following Global Icon LISA in Production From Sony Music Vision
New Film Announced During a Conversation with Director Sue Kim at Sony Music Vision's Inaugural Content Showcase
Event Included Exclusive Sneak Peeks at Upcoming Film and TV Slate from Award-Winning Filmmakers Baz Luhrmann, Frank Marshall and Steven Knight
Luhrmann Revealed New Footage From His Upcoming Project EPiC: Elvis Presl more PR
Dow enriches its beauty care portfolio with bio-based and silicone ingredients and introduces carbon-neutral silicone elastomers at New York SCC Suppliers' Day 2025 (10)
MIDLAND, Michigan, May 30 [Category: BizLaboratory Sciences] -- Dow, a materials science company that says it serves customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications, issued the following news release:
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Dow enriches its beauty care portfolio with bio-based and silicone ingredients and introduces carbon-neutral silicone elastomers at New York SCC Suppliers' Day 2025
MIDLAND, Mich. - May 29, 2025 - Dow (NYSE: Dow) will debut a broader p more PR
Exhibit Explores Oneida Community Mansion House From the Student Perspective (10)
HAMILTON, New York, May 29 -- Colgate University posted the following news:
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New Exhibit Explores Oneida Community Mansion House From the Student Perspective
On April 30, the Oneida Community Mansion House (OCMH) hosted the opening of "Fresh Perspectives on the Oneida Community Mansion House," a series of five pop-up exhibits curated by 15 Colgate students in MUSE 310: Curating Public History: Utopia, Sex, and Silver at the Oneida Community Mansion House.
The exhibits focus on the hist more PR
FOX Television Stations and Nielsen Extend Multi-Year Measurement Agreement, Including Advanced Audiences (10)
NEW YORK, May 29 [Category: BizData] -- Nielsen Co., an information, data and measurement company, posted the following news:
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FOX Television Stations and Nielsen Extend Multi-Year Measurement Agreement, Including Advanced Audiences
Renewal Spans all 18 Local Fox Markets and Includes Streaming Measurement of Local CTV Apps
NEW YORK - May 29, 2025 - Nielsen, a global leader in audience measurement, data, and analytics, today announced a multi-year renewal agreement with FOX Television S more PR
M&T Bank and Buffalo Bills Extend 'Official Bank' Partnership (10)
BUFFALO, New York, May 29 -- M&T Bank, a financial holding company, issued the following news release:
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M&T Bank and Buffalo Bills Extend 'Official Bank' Partnership
Building on one of pro football's longest-running brand partnerships, M&T signs deal to become a "founding partner" of the Bills' new Highmark Stadium
BUFFALO, N.Y., May 28, 2025 -- M&T Bank (NYSE:MTB) and the Buffalo Bills announced a multi-year, long-term extension during a special event they held today to celebrate the 4 more PR
M&T Bank Announces New Bronx Branch to Open in Fall 2025 (10)
BUFFALO, New York, May 30 -- M&T Bank, a financial holding company, issued the following news release:
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M&T Bank Announces New Bronx Branch to Open in Fall 2025
The New York-based bank signed a 2,484-square-foot lease at 2976 Third Avenue
Bronx, NY - May 29, 2025 - M&T Bank today announced its expansion in New York City with a 2,484-square-foot lease at 2976 Third Avenue in the Melrose neighborhood of the Bronx. The bank signed a 20-year lease, highlighting its commitment to serving Bro more PR
M&T BANK NAMED OFFICIAL BANKING PARTNER OF SUSA FC SOCCER ACADEMY (10)
BUFFALO, New York, May 29 -- M&T Bank, a financial holding company, issued the following news release:
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M&T BANK NAMED OFFICIAL BANKING PARTNER OF SUSA FC SOCCER ACADEMY
M&T Bank's Commitment to Community Engagement to Complement SUSA FC's Dedication to Youth Development
CENTRAL ISLIP, NY -- (May 28, 2025) -- M&T Bank (NYSE:MTB) is pleased to announce its new role as the Official Banking Partner of SUSA FC, New York State's largest youth soccer academy.
The two-year partnership grants more PR
Mastercard unveils Small Business Navigator to empower U.S. entrepreneurs with smarter, safer growth (10)
PURCHASE, New York, May 29 [Category: BizFinancial Services] -- Mastercard issued the following news release:
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Mastercard unveils Small Business Navigator to empower U.S. entrepreneurs with smarter, safer growth
From cash flow to cybersecurity, Mastercard's new suite of tools helps simplify operations - so entrepreneurs can stay resilient and plan with confidence.
Mastercard today launched Mastercard Small Business Navigator, a program designed to equip U.S. entrepreneurs with the too more PR
Mayor Adams Announces new Initiatives to cut red Tape for Small Businesses, Make it Easier and Safer to Have Thriving Businesses in New York City (10)
NEW YORK, May 29 -- New York City Mayor Eric Adams issued the following news:
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Mayor Adams Announces new Initiatives to cut red Tape for Small Businesses, Make it Easier and Safer to Have Thriving Businesses in New York City
May 29, 2025
"Small Business Forward 2.0" Will Cut Red Tape, Add to $50 million in Savings Business Owners Have Already Seen Under Adams Administration
New Restaurant Inspection Reforms Will Increase Business Compliance, Food Safety, and Limit Disruption for Bus more PR
Mayor Adams Continues "We Outside Summer" by Announcing $13 Million Investment in Upstream Community Safety Initiatives for Young People, Part of "Best Budget Ever" (10)
NEW YORK, May 29 -- New York City Mayor Eric Adams issued the following news:
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Mayor Adams Continues "We Outside Summer" by Announcing $13 Million Investment in Upstream Community Safety Initiatives for Young People, Part of "Best Budget Ever"
May 29, 2025
Initiatives Includes Funding for Apprenticeships, Conflict Resolution, and Reentry Services
Expanded Summer Hours at Select Beacon, Cornerstone, and Saturday Night Lights Locations Will Ensure Young People Have Safe Spaces to Thriv more PR
Mayor Adams Names Series of Free Youth Swim Lessons in Honor of two Teenagers who Tragically Lost Their Lives off Coast of Riis Beach, Announces Details of $5.5 Million Expansion Program (10)
NEW YORK, May 29 -- New York City Mayor Eric Adams issued the following news:
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Mayor Adams Names Series of Free Youth Swim Lessons in Honor of two Teenagers who Tragically Lost Their Lives off Coast of Riis Beach, Announces Details of $5.5 Million Expansion Program
May 29, 2025
Watch video here at https://www.youtube.com/watch?v=M4TIbbO8zaA
$5.5 Million Investment in 'Swim for Life' Classes Will Bring Free Youth Swim Classes to 4,800 Additional Young People, Bring Total Number of You more PR
NEW: Tom Suozzi and Laura Gillen Sound The Alarm on Massive Medicaid Cuts Set to Leave Millions in New York Uninsured (10)
WASHINGTON, May 29 -- The Democratic Congressional Campaign Committee posted the following news release:
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NEW: Tom Suozzi and Laura Gillen Sound The Alarm on Massive Medicaid Cuts Set to Leave Millions in New York Uninsured
On Medicaid: "This is not just numbers. This is not just politics. This has a real-life impact on people" - Suozzi
Reps. Tom Suozzi and Laura Gillen joined community health advocates this week to raise awareness about the devastating impacts the GOP's Tax bill will more PR
NICE Actimize Announces ENGAGE 2025 the Industry's Leading Fraud and Financial Crime Risk Management Conference (10)
NEW YORK, May 29 [Category: BizComputer Technology] -- NICE, an enterprise software solutions provider, issued the following news release:
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NICE Actimize Announces ENGAGE 2025 the Industry's Leading Fraud and Financial Crime Risk Management Conference
Fighting fraud and financial crime takes center stage, as NICE Actimize leads
visionary sessions on how advanced AI technologies shape the future
Hoboken, N.J., May 29, 2025 - NICE Actimize, a NICE (NASDAQ: NICE) business, today announ more PR
Possession Comes to Life as Universal Horror Unleashed in Las Vegas Reveals More Details About "Blumhouse's The Exorcist: Believer" Haunted House (10)
NEW YORK, May 30 [Category: BizMedia] -- NBCUniversal, a subsidiary of Comcast, posted the following news:
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Possession Comes to Life as Universal Horror Unleashed in Las Vegas Reveals More Details About "Blumhouse's The Exorcist: Believer" Haunted House
Blumhouse's The Exorcist: Believer at Universal Horror Unleashed
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Three hair-raising new additions are set to deepen the terror at Universal Horror Unleashed in Las Vegas, opening August 14: "Blumhouse's The Exorcist: Believer" haunte more PR
REAL TIME WITH BILL MAHER May 30 Episode Lineup (10)
NEW YORK, May 29 [Category: BizMedia] -- Warner Bros. Discovery, a media and entertainment company, posted the following news release:
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REAL TIME WITH BILL MAHER May 30 Episode Lineup
REAL TIME WITH BILL MAHER continues FRIDAY, MAY 30 (10:00-11:00 p.m. ET/7:00-8:00 p.m. PT) on HBO and will be available to stream on Max. Allowing Maher to offer his unique perspective on contemporary issues, the show continues with its opening monologue, one-on-one interviews with notable guests, roundtabl more PR
Research at risk: optimizing the US military's nutritional 'secret weapon' (10)
ITHACA, New York, May 30 -- Cornell University posted the following news:
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Research at risk: optimizing the US military's nutritional 'secret weapon'
A research project that explores new ways to ensure active-duty military personnel get adequate nutrition has been halted - with further implications for the nutritional needs of the aging and those suffering from chronic diseases.
Martha Field, Ph.D. '07, assistant professor in the Division of Nutritional Sciences in the College of Human more PR
Rethinking Psychiatry: Upstate's Serife Tekin Champions the Human Side of Mental Health (10)
SYRACUSE, New York, May 29 -- The State University of New York Upstate Medical University campus issued the following news:
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Rethinking psychiatry: Upstate's Serife Tekin champions the human side of mental health
Upstate Medical University Professor Serife Tekin just published "Reclaiming the Self in Psychiatry: Centering Personal Narratives for a Humanist Science."
Tekin, PhD, is an associate professor of philosophy and bioethics at the Center for Bioethics and Humanities, where she te more PR
Scholastic Announces Strategic Integration of Trade Publishing, Book Fairs and Book Clubs as New Children's Book Group to Expand Reach and Value of Scholastic Publishing (10)
NEW YORK, May 30 -- Scholastic, a children's publishing, education and media company, issued the following news release:
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Scholastic Announces Strategic Integration of Trade Publishing, Book Fairs and Book Clubs as New Children's Book Group to Expand Reach and Value of Scholastic Publishing
Sasha Quinton, Current School Reading Events President, to Lead Scholastic Children's Book Group
Jackie De Leo, Leader During Barnes & Noble's Transformation, Joins Scholastic as Publisher & Chief Me more PR
Shaping the Future of Medicine: AI Takes Spotlight at Upstate's Health Professions Research Retreat (10)
SYRACUSE, New York, May 29 -- The State University of New York Upstate Medical University campus issued the following news:
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Shaping the future of medicine: AI takes spotlight at Upstate's Health Professions Research Retreat
The College of Health Professions at Upstate Medical University is taking a close look at the transformative at application of Artificial Intelligence (AI) in healthcare at its Third Annual Research Retreat June 2. This conference is open to all faculty, students, an more PR
Study: Tech can empower home care workers, not just surveil them (10)
ITHACA, New York, May 30 (TNSjou) -- Cornell University posted the following news:
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Study: Tech can empower home care workers, not just surveil them
Employers often use workplace tracking apps to monitor frontline home health care workers, such as personal care aides, home health aides and certified nursing assistants. A team of Cornell researchers is exploring how these technologies can be used not to surveil workers, but to help them build solidarity and improve their working condition more PR
Syracuse University Libraries' Information Literacy Scholars Produce Information Literacy Collab Journal (10)
SYRACUSE, New York, May 29 -- Syracuse University posted the following news:
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Syracuse University Libraries' Information Literacy Scholars Produce Information Literacy Collab Journal
Earlier this month, Syracuse University Libraries' Information Literacy Scholars published their first open access information literacy journal, Information Literacy Collab (ILC). It is available on SURFACE, the University's open access institutional repository.
ILC is a diamond open-access publication by more PR
The Democrat Party is hanging by a thread (10)
WASHINGTON, May 29 -- The National Republican Congressional Committee posted the following news:
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The Democrat Party is hanging by a thread
The Democrat Party is in serious trouble, and their chances in 2026 are quickly slipping away from them.
* The Economist/YouGov : Democrats are underwater by 21 points in net favorability (36% favorable / 57% unfavorable). Republicans lead them by 10 points on this key measure.
* It gets even worse on Capitol Hill: Congressional Democrats trail more PR
Top Insurance Company Invests $13 Million With Verint CX Automation to Create Breakthrough Gains in Workforce Capacity (10)
MELVILLE, New York, May 29 -- Verint Systems, an analytics company that sells software and hardware products for security, surveillance and business intelligence, issued the following news release:
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Top Insurance Company Invests $13 Million with Verint CX Automation to Create Breakthrough Gains in Workforce Capacity
Automating Manual CX Workflows with Verint Bots Drives Strong AI Business Outcomes
MELVILLE, N.Y., May 28, 2025 --Verint (NASDAQ: VRNT), The CX Automation Company, today ann more PR
Transcript: Mayor Adams Names Series of Free Youth Swim Lessons in Honor of Two Teenagers Who Tragically Lost Their Lives Off Coast of Riis Beach, Announces Details of $5.5 Million Expansion of Program (10)
NEW YORK, May 29 -- New York City Mayor Eric Adams issued the following news:
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Transcript: Mayor Adams Names Series of Free Youth Swim Lessons in Honor of Two Teenagers Who Tragically Lost Their Lives Off Coast of Riis Beach, Announces Details of $5.5 Million Expansion of Program
May 29, 2025
Deputy Mayor Jeff Roth, Operations: Good afternoon. My name is Jeff Roth, I'm the deputy mayor for Operations, and I want to thank everyone for being here. And I want to extend my deep and persona more PR
Turner Reaches Milestone on Clemson University College of Veterinary Medicine (10)
NEW YORK, May 30 -- Turner Construction Co. issued the following news:
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Turner Reaches Milestone on Clemson University College of Veterinary Medicine
The complex will open for the 2026-27 Academic Year.
Turner Construction Company and Clemson University celebrated a milestone at the College of Veterinary Medicine with a beam signing event, marking a historic moment in veterinary education and research in South Carolina. The Harvey S. Peeler College of Veterinary Medicine will be the sta more PR
UB Researchers Target Pancreatic Cancer With Light-infused Chemo (10)
BUFFALO, New York, May 30 -- The University at Buffalo (State University of New York) issued the following news release:
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UB researchers target pancreatic cancer with light-infused chemo
Team awarded $2.5 million grant to develop system for inserting tiny light-emitting fibers directly into tumors
By Laurie Kaiser
BUFFALO, N.Y. -- Pancreatic cancer is one of the most difficult cancers to treat -- and the deadliest. Fewer than 10% of patients with advanced pancreatic cancer live beyond more PR
UC Merced Brings Climate Justice Course to Title I High School Students Across the Nation (10)
MERCED, California, May 29 -- The University of California Merced issued the following news:
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UC Merced Brings Climate Justice Course to Title I High School Students Across the Nation
By Patty Guerra
Recently, more than 150 students at 10 high schools in Los Angeles, New York City and Washington, D.C. completed Climate Justice, a UC Merced course , through a unique partnership between the University of California and the National Education Equity Lab.
Guided by its mantra, "Talent is e more PR
University at Buffalo: Study - Better Pitch Means Vivid Earworms (10)
BUFFALO, New York, May 29 (TNSjou) -- The University at Buffalo (State University of New York) issued the following news release:
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Study: Better pitch means vivid earworms
Your musical ability may be why that song is stuck on mental repeat
BUFFALO, N.Y. - That one-hit wonder that keeps repeating in your head might be an indication of your ability to sing accurately, according to a University at Buffalo researcher who co-authored a paper that examined earworms.
An earworm (also known as more PR
Valeria Espinosa '25 Earns SUNY's McConney EOP Award (10)
GENESEO, New York, May 29 -- The State University of New York's Geneseo Campus issued the following news:
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Valeria Espinosa '25 Earns SUNY's McConney EOP Award
Valeria Espinosa '25 was one of 50 SUNY's Educational Opportunity Program (EOP) students to receive the 2025 Norman R. McConney Jr. Award for EOP Excellence. The award recognizes outstanding EOP students for their academic achievements and overcoming personal obstacles throughout their lives.
Espinosa, from the Bronx, NY, graduat more PR
Verizon dominates Indy 500 Data connectivity (10)
NEW YORK, May 29 [Category: BizTelecommunications] -- Verizon, a communications and technology solutions company, issued the following news release:
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Verizon dominates Indy 500 Data connectivity
INDIANAPOLIS, IN \- The 2025 Indianapolis 500 race set a new milestone for data usage and connection at the Indianapolis Motor Speedway on the Verizon network. In just one day, inside the Indianapolis Motor Speedway, a total of 172 terabytes (TB) of data was used on the Verizon network, more than more PR
Walmart Family Mobile introduces most affordable plans yet with new features to support families during economic challenges (10)
NEW YORK, May 29 [Category: BizTelecommunications] -- Verizon, a communications and technology solutions company, issued the following news release:
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Walmart Family Mobile introduces most affordable plans yet with new features to support families during economic challenges
NEW YORK \- Walmart Family Mobile, a leading prepaid brand powered by Verizon's award-winning network and available exclusively at Walmart, is proud to introduce its most affordable plans yet, designed to help families more PR
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