LONDON, England, July 9 -- The Journal of Marketing Education, a journal that says it features techniques in marketing education, new course content and effective teaching methods, published research articles on the following topics in its August 2021 edition: Articles: * Journal of Marketing Education: A Retrospective Overview Between 1979 and 2019 * Learning Marketing Online: The Role of Social Interactions and Gamification Rewards * Self-Directed Learning Online: An Opportunity to Binge more PR

CHICAGO, Illinois, July 10 -- The Journal of Marketing Research, a journal from the American Marketing Association that says it concentrates on marketing research from its philosophy, concepts and theories to its methods, techniques and applications, published research articles on the following topics in its August 2021 edition: Articles: * Improving Business-to-Business Customer Satisfaction Programs: Assessment of Asymmetry, Heterogeneity, and Financial Impact * The Signal Value of Crowdfu more PR

BASEL, Switzerland, July 7 -- The Journal of the Academy of Marketing Science, a journal that says it features the study and improvement of marketing, published research articles on the following topics in its Special Issue on Innovating in the Digital Economy: Leveraging Technology to Create Value for Consumers and Firms, July 2021 edition: Review Papers: * Understanding anthropomorphism in service provision: a meta-analysis of physical robots, chatbots, and other AI Original Empirical Res more PR